So you’re thinking of becoming a coach…
You’re excited by the idea of inspiring and empowering others and you’ve already looked at ways you can learn to become a coach…
Maybe you’ve even started on a training course.
But what now? What’s your next step?
Well, you’ve probably heard the adage that when the student is ready the teacher will appear.
Well, I want to flip that on its head for a moment and I want you to think about this. When the teacher is ready, the student will appear.
What am I talking about? I’m referring to how you can build your coaching empire.
In this case, when the coach is ready, the clients will appear!
Live What You Teach
Let’s dig a little deeper…
The only way you can be a successful coach, in my opinion, is to actually live what you teach.
You’ve got to be living your life full of purpose and passion and energy and you’ve got to be vibrating at the highest level possible.
Key #1: Send Out Good Energy
I will say very clearly… when I am in a really good space in my life, when I am feeling energized and vibrant and healthy, people literally just show up wanting to work with me.
They’re attracted to that energy!
Of course marketing and all those things are very important, but the number one thing you need to do to create a successful coaching business…
Is to build yourself — first.
Everyone sends out a constant stream of energy and if we’re putting out great energy, great things will come back to us.
What kind of energy are you putting out into the world?
Key #2: Build Your Skills
The second key is you’ve got to build your skills.
If you want to build a great coaching practice you’ve got to be a great coach, right? I definitely work with people on how to build their skills.
In fact, I’ve been called “The Coach’s Coach” for years now. I have certified and trained hundreds and hundreds of coaches on exactly how to be a great coach.
That part is very, very important.
You’ve got to build your skills. What happens is not only will you give your clients better service, but they’re obviously going to refer you to people that they know and you will build your business that way.
Key #3: Create Something Epic
This is not as difficult as it sounds…
All you need to do is to create your “thing” so that when you go out into the world and you begin to leverage yourself…
And you’re talking to people that can support you in your business, you’ve got something to talk about.
For me, my thing is I coach coaches. I help coaches get more clients, so I can go out there and find other people that have coaches in their audience and tell them what I do and say here’s my thing.
So not only do you want your thing so that you can discuss it with potential joint venture partners, but obviously you want a thing that gets great results for people.
So your thing can be a group program, it could be an 8-week class, a 12-week class, it could be a product, it could be a one-on-one coaching program.
Basically, what I’m saying is if I ask you what you do, you should be able to tell me in less than ten words.
If you ask me, I can say very simply, I help coaches get more clients. That’s six words. It’s very clear. It’s very concise. It’s epic. It’s my thing.
The question is… what is YOUR thing?
If you’re feeling excited and inspired about reaching out and changing lives…
Check out my proven tips and techniques (including free tele-seminars and reports!) on how to build a super successful coaching business.
About the Author:
Rich German is an international business and lifestyle coach, best-selling author, and public speaker.
He is one of the most experienced coaches in the world. Since 1999, he has personally conducted over 18,000 individual coaching sessions and has led seminars for thousands of people.
Rich’s specialty is helping coaches get more clients. His signature program, The Epic Coach Academy, is a hands-on, year-long coaching program for coaches.
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